Blog: Sip & Savorview all posts
June 19, 2013
This coming Friday is the first day of summer and the day of the year with the most hours of daylight. Fireworks, barbecues and family outings are just around the corner.
Spring’s slow arrival this year brought a late snowstorm in May that hit the central United States from Arkansas to Minnesota as well as two separate tornado outbreaks that resulted in 100 tornadoes. So for those of you who’ve been looking forward to making the most of summer’s long nights, we here at Sip & Savor have been scouring the internet for ideas.
If bonfires and camping are your ideas of good summer fun, Almanac.com has 10 Ways to Celebrate Summer. Or perhaps you are staying active this season and sticking with summer salads over hot dogs and ribs. If so, Southern Living should be your go-to source for light...
News Releasesview all News Releases
"The woman referenced in this article did not receive dental health services for more than 20 years - two-thirds of her life. To single out diet soda consumption as the unique factor in her tooth decay and erosion - and to compare it to that from illicit drug use - is irresponsible. The body of available science does not support that beverages are a unique factor in causing tooth decay or erosion. However, we do know that brushing and flossing our teeth, along with making regular visits to the dentist, play a very important role in preventing them."more
District Of Columbia Mayor Vincent C. Gray Works With America's Beverage Companies to Roll Out Calories Count™ Vending Program in the Nation's Capital
Today, District of Columbia Mayor Vincent C. Gray, along with America’s beverage companies, announced the rollout of the new Calories Count™ Vending Program in the city’s municipal buildings.more
“This study does not prove that regular soft drinks cause type 2 diabetes. Leading health organizations agree that the known risk factors for type 2 diabetes include being overweight or obese, race or ethnicity, increasing age, lack of physical activity and family history of diabetes.”more
The American Beverage Association (ABA) announced the appointment of two new members to its Board of Directors. The new members are: Zein Abdalla, president of PepsiCo, and Tim Brown, president and chief executive officer of Nestlé Waters North America, Inc.more
Tips to quench the growing thirst for grab-and-go drinksBeverage coolers have become a cornerstone of many checkout aisles, helping fuel higher sales of grab-and-go beverages, a category that grew 6% in traditional retail stores and 11% in convenience stores last year. Tetra Pak VP Suley Muratoglu shares tips on developing new single-serve drinks, urging beverage makers to keep health and nutrition in mind, focus on natural and organic ingredients and use green packaging. Packaging Digest (6/14)
Mars Drinks explores single-serve possibilitiesFresh from the successful launch of Steel Horse, a single-serve powdered coffee drink with cocoa flavanols, Mars Drinks is working to develop new functional single-serve drinks designed specifically for its Flavia brewer. The product, which took nearly a year to perfect, is a "bold and hearty coffee with notes of dark cocoa and molasses," said VP Brian Miller. FoodNavigator (6/19)
CPG companies grow sales via innovation, digital marketingA new report by the Grocery Manufacturers Association and PwC found that despite lagging sales in 2012, 2013 is proving to be a lucrative year for food, beverage and household product companies which focus on marketing to current customers via mobile technology. "CPG companies that engage with consumers directly through digital channels and build out their direct-to-consumer processes will have the best advantage for creating new growth," said Steven Barr of PwC. "Fifty-two percent of U.S. consumers are already buying directly online from brands they trust, proving that CPG companies now have far greater opportunities to walk alongside their shoppers in real time while driving sales of existing and new products." Drug Store News (6/18)
Retail to expand with new territory, IT and more marketingEighty-five percent of retailers surveyed said they plan to increase or sustain capital spending in the next year, according to KPMG. Of those spending more, more than 60% will attempt a geographical expansion, 40% will spend on IT, and 24% will up advertising and marketing. "[W]hile there are still some fears among conventional retailers that digital will destroy their business model, the forward-thinking ones are seeing how digital can help them transform their business," said Mark Larson, KPMG’s global retail leader. MediaPost Communications (6/18) Click Here to Receive ABA SmartBrief Alerts
Worth a Watch...
Watch our TV ad to see how America's beverage companies are making it easier to choose the drink that's right for you - with more choices, smaller portions, fewer calories and clear calorie labels.